Latest News
Latest updates from Sellar — product launches, platform improvements, and industry insights for makers and stockists.
Delivered by Sellar is coming to more of the UK
Sellar Distribution is our specialist drinks delivery network, giving buyers free, consolidated deliveries with no minimum order quantities. Live now in Scotland and the North West, it’s rolling out across the UK, with Bristol opening in October and four more depots planned next year.
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How Verdant Is Growing Direct Sales Across the UK with Sellar Distribution
By sending stock into Sellar Distribution depots each week, Verdant Brewing gives customers in Scotland and the North West, the ability to buy direct from the brewery while enjoying a reliable local dray delivery service instead of courier or pallet deliveries.
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How Cloudwater Simplified Deliveries and Improved Customer Service with Sellar Distribution
Cloudwater replaced its in-house dray operation with Sellar Distribution, reducing operational overhead, improving service levels across Greater Manchester, and allowing the team to focus on what they do best - making and selling great beer.
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What We Learned From Shipping Over 500,000 Packages Through Couriers
After shipping 500,000+ deliveries through courier networks, we've learned that the cheapest route to market isn't always the best one. This post explores the hidden costs of courier distribution, the risks of relying on infrastructure you don't control, and why we're investing heavily in a specialist drinks distribution network built specifically for hospitality.
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